Mastering New Markets

Break into lucrative new art markets and exponentially expand your sales

Take control of your art career and access multiple income streams

A very special five week course with artist and designer Susan Maddux. 

For artists who want to massively expand their sales potential by working with interior designers, art consultants and collectors.


COURSE OFFERING: 

  • 5 weekly 90 minute live group zoom sessions with Susan 

  • Live Q&A each session 

  • Downloadable PDFs

  • Replay will be available 

OCTOBER 6 - NOVEMBER 3, 2024

Calls scheduled for Sundays 10 - 11:30 AM PDT


IMAGINE:

  • Understanding markets for art sales beyond the traditional gallery system 

  • Having interior designers and art consultants constantly presenting your artwork to their clients

  • Selling your work regularly 

  • Having your art installed in beautiful locations where countless people will see it

  • Having crucial marketing materials like a strong portfolio, PDF and email templates for easeful communication with collectors and consultants

  • Attract the right audience by learning how to focus your messaging 

  • Pricing to create a sustainable art practice 

  • Reaching out, networking and relationship building with ease 

  • Knowing what to expect when working with art consultants and interior designers

  • Becoming a pro at negotiating custom commissions, contract details and commission rates

  • Developing a personalized plan with actionable steps you can start today 


IN THIS COURSE YOU WILL: 

  • Feel a renewed sense of excitement and empowerment 

  • Discover ways to sell your work that are both accessible and lucrative

  • Learn how to present your work in a way that will attract your ideal projects and collaborators 

  • Understand how to connect with design professionals and collectors who are looking for art through your online presence and network. 

  • Create a system for presenting your work that will make communicating with interior designers, art consultants, and collectors flow with ease

  • Start having fun making connections and getting your work out of your studio and into the world 

  • Become a part of a supportive network that will help you to level up and empower you to make real changes in your practice

  • Know exactly how to navigate inquiries, sales and custom commission conversations to make sure they work for you 


YOU CAN DO THIS

The thing is, there is a huge market for art that exists beyond big name art galleries.

Galleries are great, but they’re not the only way to sell your art anymore. 


There are interior designers and art consultants who are always looking for art to purchase.

Learn how to connect with them, and you can use these same techniques to connect directly with collectors as well. 


In many ways this is a new world, and it can be confusing to navigate if you don’t know what you’re doing.

I’ve been an artist and designer for decades. I’ve learned through exhaustive trial and error, and also by working with mentors who’ve shared their experience with me over the years. 


When you work with me, you’ll feel confident and prepared for conversations about pricing, custom projects, trade discounts, availability and more. You’ll get the benefit of my expert guidance and years of experience in both the art and design worlds. I’ll share my best practices, help you to avoid the mistakes I made, and answer your questions along the way so you can be prepared for situations and opportunities that arise when working in a new market. 

If you want to be selling more art, I will teach you how attract the people who are looking to buy your art right now.

And make sure you know how to make the sales and create the career you desire. 


Susan Maddux has been a professional artist and designer for most of three decades.

Trained in painting at the renowned San Francisco Art Institute, she is known for creating a unique form of folded sculptural paintings and maintaining a sustainable art career while seamlessly navigating the worlds of art and design both locally and internationally. 

Her work has been featured in publications such as Design Milk, Luxe Interiors & Design and Architectural Digest and highlighted in the art collections of numerous hotels including the Conrad Los Angeles, the Ace Hotel Brooklyn and the Royal Sonesta in Chicago.

Her work is in corporate and private collections around the world.


WHAT PEOPLE ARE SAYING ABOUT WORKING WITH ME:

“Susan Is a total pro. She was a key player in my introduction to the art world and I sincerely believe my career wouldn’t have been the same without her support as I was getting my professional art career off the ground.” 

“Susan knows her way around the business of art. It is no small thing being a working artist in this day and age. It takes savvy and talent.” 

“Susan is not only an extremely talented and accomplished artist; she is a warm and thoughtful teacher.” 

“It can be intimidating to try to be involved in the world of art and design, but Susan has helped give me the confidence that my dream is in fact possible.”

“Susan was the first professional to welcome me into the fold, offering the mentorship and support that have guided me to where I am today. Her advice and insights have been instrumental in my development, and I continue to reach out to her for support and guidance. I truly value the relationship we have built and the impact she has had on my career.”


ARE YOU READY TO

Master New Markets  

Uplevel your art career 

And change your life?

We’re sorry, sign ups for this course are now closed